In '11 Rules for Creating Value In #SocialEra', Nilofer Merchant unveils transformative principles for thriving in a connected world. She argues that conventional business strategies no longer suffice, and offers groundbreaking insights on harnessing collective intelligence. The book is a call to action for leaders to embrace transparency and collaboration in fostering innovation. Through engaging anecdotes and practical strategies, Merchant reveals how anyone can create value in today's social landscape. Will you abandon old paradigms and unlock the potential of the #SocialEra?
By Nilofer Merchant
Published: 2012
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