Beyond the Prototype

In 'Beyond the Prototype,' Douglas Ferguson takes readers on a captivating journey through the evolution of innovative ideas into real-world applications. He unveils the challenges faced by visionaries as they navigate the turbulent waters of creativity, technology, and market demands. With engaging anecdotes and thought-provoking insights, Ferguson illustrates how prototypes serve as stepping stones to breakthrough solutions. This book not only inspires future innovators but also provides a roadmap for anyone looking to transform their concepts into impactful realities. Prepare to rethink the very nature of invention and discover the untapped potential that lies beyond the initial spark!

By Douglas Ferguson

Published: 2019

"Innovation is not just about creating new things; it's about understanding the potential of what already exists and daring to envision its future."

Beyond the PrototypeBook binding

Start Listening

0:000:00

What Readers Say About This Book

"Have you ever struggled to move a key innovation project forward at work? Based on his experiences running Design Sprints for top companies, Douglas Ferguson wrote Beyond the Prototype to offer practical advice for people shifting from discovery to realization. Full of stories from companies like Google, Liberty Mutual, and Adobe, this guide outlines six steps that every team should take to launch their vision" -- amazon.com

Mike & Casey Show Logo

The Mike & Casey Show

Dive into captivating book discussions with our expert hosts

Key Points from Beyond the Prototype

About the Author

D

Douglas Ferguson

Douglas Ferguson is an acclaimed American author known for his thought-provoking novels and insightful essays. His notable works include 'The Last Train Home,' which explores themes of loss and redemption, and 'Whispers of the Past,' a compelling narrative that intertwines personal history with contemporary issues. Ferguson's writing style is characterized by its lyrical prose and deep character development, often drawing readers into the emotional landscapes of his characters. With a keen eye for detail and a profound understanding of the human condition, he continues to captivate audiences worldwide.

Book Details

Key information about the book.

Authors
Douglas Ferguson
Published
January 2019
Publisher
N/A
ISBN
1733495703
Language
English
Pages
169
Genres
Tech LeadershipStartupsEntrepreneurshipTechnology

Purchase Options

Amazon logoBuy on Amazon
BookShop logoBuy via BookShop

Support local bookstores: BookShop gives a portion of each sale to independent bookshops!

Similar books you might like →

The Hard Thing About Hard ThingsBook binding

The Hard Thing About Hard Things

Ben Horowitz

The Phoenix ProjectBook binding

The Phoenix Project

Gene Kim, Kevin Behr, George Spafford

The Startup WayBook binding

The Startup Way

Eric Ries

MakersBook binding

Makers

Chris Anderson

Zero to OneBook binding

Zero to One

Peter Thiel, Blake Masters

Lean AnalyticsBook binding

Lean Analytics

Alistair Croll, Benjamin Yoskovitz

The PayPal WarsBook binding

The PayPal Wars

Eric M. Jackson

Innovation and EntrepreneurshipBook binding

Innovation and Entrepreneurship

Peter F. Drucker

Showing 8 of 29 similar books

Take your reading experience to the next level

Download our mobile app to enjoy your favorite books on the go. Get access to exclusive features, offline listening, and personalized recommendations.

Download on the App Store

Book Collections you might like →

Chris Dixon's Book Recommendations

Chris Dixon's Book Recommendations

Chris Dixon is a notable venture capitalist and technology entrepreneur, best known for his influential role as a general partner at Andreessen Horowitz, where he leads investments in cryptocurrency and blockchain technology. Before joining the firm, Dixon co-founded two startups: SiteAdvisor, a web security company acquired by McAfee, and Hunch, a recommendation engine acquired by eBay. In addition to his investment career, Dixon is a prolific writer and thought leader on technology and innovation, contributing insightful essays and articles to various platforms such as his personal blog and Medium. His writings often explore the future of technology, the internet, and the impact of blockchain, making significant contributions to contemporary tech literature. Dixon's work has earned him recognition as a visionary in both the tech and literary worlds.

View Collection
Naval Ravikant's Book Recommendations

Naval Ravikant's Book Recommendations

Naval Ravikant is an entrepreneur, angel investor, and philosopher, best known as the co-founder of AngelList, a platform that connects startups with investors. Ravikant is a prolific thinker and writer on topics such as startups, investing, and personal well-being, sharing his wisdom through essays, podcasts, and social media. He has invested in over 100 companies, including Uber, Twitter, and Yammer, making him one of Silicon Valley’s most successful angel investors. Ravikant is also known for his philosophical musings on wealth, happiness, and the meaning of life, which have garnered him a large and dedicated following.

View Collection
Jake Knapp's Book Recommendations

Jake Knapp's Book Recommendations

Jake Knapp is an author, designer, and creator of the Design Sprint process, a five-day method for solving complex problems and testing new ideas through prototyping. Knapp developed the Sprint process while working at Google Ventures, where it was used to help startups rapidly iterate and improve their products. He later co-authored the book Sprint, which has become a go-to resource for teams looking to streamline their creative processes and get better results in less time. Knapp's work focuses on productivity, creativity, and collaboration, with a particular emphasis on helping people do more meaningful work in shorter timeframes. His innovative approach to problem-solving has been adopted by companies worldwide, from small startups to large enterprises. In addition to his work on Sprints, Knapp is also a speaker and consultant, helping teams and organizations implement better practices for innovation and productivity. His work emphasizes the importance of focus, experimentation, and rapid feedback in driving success.

View Collection
Eric Jorgenson's Book Recommendations

Eric Jorgenson's Book Recommendations

Eric Jorgenson is an author, investor, and product strategist best known for his book The Almanack of Naval Ravikant, which distills the wisdom of the entrepreneur and angel investor Naval Ravikant. Jorgenson's work focuses on personal development, wealth creation, and life philosophy. His ability to synthesize complex ideas into actionable insights has made his writing widely popular among entrepreneurs and tech enthusiasts. Beyond writing, Jorgenson has worked in product strategy at Zaarly, a marketplace for home services, and is involved in early-stage startup investing. He frequently speaks on the intersection of business, technology, and philosophy, and his blog covers topics ranging from mental models to entrepreneurship. Jorgenson's approach emphasizes learning from others' experiences and applying timeless principles to modern challenges. He continues to inspire a generation of readers with his clear, thoughtful reflections on how to live a more successful and fulfilling life.

View Collection
Brad Feld's Book Recommendations

Brad Feld's Book Recommendations

Brad Feld is a prominent American entrepreneur, venture capitalist, and author known for his influential work in the startup ecosystem. Co-founder of the Foundry Group, he has played a pivotal role in funding and mentoring early-stage technology companies. Feld is also a key figure behind the Techstars accelerator program, which has helped launch numerous successful startups. As an author, he has penned several essential books on entrepreneurship and venture capital, including "Venture Deals" and "Startup Communities," which provide invaluable insights for aspiring entrepreneurs and investors. His writings and active blogging have cemented his reputation as a thought leader in the tech and startup communities.

View Collection
Alfred Lin's Book Recommendations

Alfred Lin's Book Recommendations

Alfred Lin is a venture capitalist and partner at Sequoia Capital, where he focuses on investments in consumer internet, enterprise, and mobile companies. Lin is known for his early investments in companies like Airbnb and DoorDash, helping them grow into major global brands. Before joining Sequoia, Lin was an executive at Zappos, where he worked closely with CEO Tony Hsieh to develop the company’s innovative culture and customer service model. Lin’s expertise in scaling businesses and his strategic vision have made him one of the most respected venture capitalists in Silicon Valley.

View Collection
Ev Williams's Book Recommendations

Ev Williams's Book Recommendations

Ev Williams is an American entrepreneur, best known as the co-founder of Twitter and Medium. Williams has a long history in the tech industry, having co-founded Blogger, one of the first blogging platforms, which was later acquired by Google. His work has significantly shaped online communication, giving people platforms to share their thoughts and ideas globally. Williams’ focus on simplicity and user experience has been a hallmark of his career. He continues to lead Medium, a platform that champions quality content and thoughtful discourse.

View Collection
Kara Swisher's Book Recommendations

Kara Swisher's Book Recommendations

Kara Swisher is an American journalist, podcaster, and one of the most influential voices in tech reporting. She co-founded Recode and co-hosts the Pivot podcast, where she covers the intersection of technology, business, and politics. Swisher is known for her sharp insights and fearless interviews with some of the biggest names in Silicon Valley. She has been a longtime commentator on tech's impact on society and is often called upon for her critical analysis of industry giants like Facebook, Google, and Amazon. Swisher continues to be a leading figure in tech journalism, influencing both public discourse and policy conversations.

View Collection

Showing 8 of 13 related collections

Innovation is not just about creating new things; it's about understanding the potential of what already exists and daring to envision its future.

Beyond the Prototype

By Douglas Ferguson

Frequently Asked Questions