This is Service Design Thinking
'This is Service Design Thinking' is a groundbreaking exploration of how to craft exceptional services through innovative design principles. Authors Marc Stickdorn and Jakob Schneider reveal the essential tools and methods that can transform the customer experience in today's rapidly evolving marketplace. With practical examples and engaging visuals, this book invites readers to rethink traditional service delivery and embrace a collaborative, user-centered approach. Dive into the world of service innovation and discover how creative problem-solving can unlock new opportunities for businesses. Will you accept the challenge to rethink the way we approach service design?
By Marc Stickdorn, Jakob Schneider
Published: 2012
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