Great by Choice
In 'Great by Choice', Jim Collins and Morten T. Hansen explore what separates the truly exceptional companies from the mediocre ones amidst chaos and uncertainty. Through rigorous research and compelling case studies, they unveil the principles of success that allow some organizations to thrive in volatile environments. Readers will discover the importance of discipline, creativity, and a unique approach to risk-taking that defines high-performing enterprises. This book challenges conventional wisdom and offers a roadmap for leaders looking to achieve greatness against all odds. Prepare to be inspired as you uncover the secrets to enduring success!
By Jim Collins, Morten T. Hansen
Published: 2011
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