Explore the rich tapestry of visual communication in 'Meggs' History of Graphic Design', a comprehensive account that chronicles the evolution of graphic design from ancient times to the modern digital age. Through captivating illustrations and insightful commentary, this book unveils the cultural and technological shifts that have shaped design practices. Delve into the pioneering figures and movements that have influenced the world of design, from the invention of the printing press to today’s digital revolution. With each page, discover the stories behind iconic works and the innovators who crafted them, offering a fresh perspective on the visual language that surrounds us. This essential read not only informs but inspires, making you see design through a new lens.
By Philip B. Meggs, Alston W. Purvis
Published: 2016
"Design is not just what it looks like and feels like. Design is how it works."
The bestselling graphic design reference, updated for the digital age Meggs' History of Graphic Design is the industry's unparalleled, award-winning reference. With over 1,400 high-quality images throughout, this visually stunning text guides you through a saga of artistic innovators, breakthrough technologies, and groundbreaking developments that define the graphic design field. The initial publication of this book was heralded as a publishing landmark, and author Philip B. Meggs is credited with significantly shaping the academic field of graphic design. Meggs presents compelling, comprehensive information enclosed in an exquisite visual format. The text includes classic topics such as the invention of writing and alphabets, the origins of printing and typography, and the advent of postmodern design. This new sixth edition has also been updated to provide: The latest key developments in web, multimedia, and interactive design Expanded coverage of design in Asia and the Middle East Emerging design trends and technologies Timelines framed in a broader historical context to help you better understand the evolution of contemporary graphic design Extensive ancillary materials including an instructor's manual, expanded image identification banks, flashcards, and quizzes You can't master a field without knowing the history. Meggs' History of Graphic Design presents an all-inclusive, visually spectacular arrangement of graphic design knowledge for students and professionals. Learn the milestones, developments, and pioneers of the trade so that you can shape the future.
Showing 8 of 30 similar books
Chris Dixon is a notable venture capitalist and technology entrepreneur, best known for his influential role as a general partner at Andreessen Horowitz, where he leads investments in cryptocurrency and blockchain technology. Before joining the firm, Dixon co-founded two startups: SiteAdvisor, a web security company acquired by McAfee, and Hunch, a recommendation engine acquired by eBay. In addition to his investment career, Dixon is a prolific writer and thought leader on technology and innovation, contributing insightful essays and articles to various platforms such as his personal blog and Medium. His writings often explore the future of technology, the internet, and the impact of blockchain, making significant contributions to contemporary tech literature. Dixon's work has earned him recognition as a visionary in both the tech and literary worlds.
Melanie Perkins is an Australian technology entrepreneur and the co-founder and CEO of Canva, an online design and publishing tool that has revolutionized the graphic design industry. Born in Perth, Australia, she launched Canva in 2013 with the aim of making design accessible to everyone, regardless of their skill level. Under her leadership, Canva has grown to serve millions of users worldwide and has reached a multi-billion-dollar valuation. Perkins' innovative approach and dedication to user-friendly design have earned her recognition as one of the most influential women in technology. Beyond her entrepreneurial success, she is also a passionate advocate for diversity and inclusion in the tech industry.
Julian Shapiro is a renowned writer and entrepreneur, acclaimed for his insightful essays on personal growth and marketing strategies. He is the author of "The Julian Shapiro Collection," a compilation of his most impactful writings that have garnered a wide readership online. Shapiro co-founded the growth marketing agency Bell Curve, where he has helped numerous startups achieve exponential growth. His work often blends practical advice with deep philosophical inquiries, making complex subjects accessible to a broad audience. Through his prolific writing and entrepreneurial ventures, Julian has become a key figure in the intersection of business and self-improvement literature.
Bret Victor is a renowned American interface designer and computer scientist celebrated for his innovative contributions to interactive design and human-computer interaction. He is best known for creating dynamic, explorable explanations, which have significantly influenced the way educational content is presented and understood. Victor's seminal work, "Inventing on Principle," advocates for the integration of immediate feedback in creative processes, inspiring a new wave of interactive programming environments. As a former member of the Apple Human Interface team, he played a pivotal role in shaping modern user interfaces. Through his organization, Dynamicland, Victor continues to explore and expand the boundaries of immersive, collaborative computing environments.
Coleen Baik is an American designer, artist, and entrepreneur, known for her work in the tech industry, including as a founding team member of Twitter. Baik played a key role in shaping the user experience and design of Twitter in its early days, contributing to its iconic interface. She is also the founder of Baik Art, a multidisciplinary art studio that blends technology and visual art. Baik is passionate about using design to create meaningful and user-centered digital experiences, and she frequently speaks on topics related to innovation, design, and creativity. Her work has made her a prominent figure in the intersection of tech and design.
Kevin Rose is a notable entrepreneur and technology investor, best known for founding Digg, a pioneering social news website that significantly influenced online content sharing. Although not primarily recognized for literary contributions, Rose has impacted digital media and online culture, which are recurring themes in contemporary literature on technology. His insights and experiences have been featured in various tech journals and books, enriching discussions on innovation and digital entrepreneurship. Rose also co-hosted the popular podcast "The Random Show" with Tim Ferriss, where he shares his thoughts on technology, health, and productivity. Through his ventures and public speaking, Rose continues to inspire narratives around the digital revolution and startup culture.
Andrew Chen is a venture capitalist, entrepreneur, and thought leader in growth marketing, currently serving as a general partner at Andreessen Horowitz. Chen is known for his expertise in network effects, viral growth strategies, and marketplace dynamics, making him a sought-after advisor for startups looking to scale. Prior to joining Andreessen Horowitz, he worked in leadership roles at Uber, helping to grow the ride-sharing platform’s user base and develop key growth strategies. Chen is also a prolific writer, sharing his insights on growth, technology, and startups through his popular blog and newsletter, which has attracted a loyal following in the tech community. His work has helped shape how many startups approach user acquisition, retention, and product-market fit. As a venture capitalist, Chen focuses on early-stage companies in the consumer internet, SaaS, and marketplace sectors, and he has been involved in funding and advising several successful startups. His insights on technology and growth continue to influence both founders and investors alike.
David Blaine is an American illusionist, endurance artist, and magician, known for his daring and extreme stunts, such as being buried alive, encased in ice, and holding his breath underwater for a record-breaking amount of time. Blaine gained fame for his street magic performances, but his endurance feats have pushed the boundaries of what the human body can achieve. He has been widely recognized for his contributions to magic and illusion, combining elements of mysticism with physical and mental challenges. Blaine’s work has captivated audiences worldwide and has set new standards in the world of magic and performance art.
Showing 8 of 23 related collections
“Design is not just what it looks like and feels like. Design is how it works.”
Meggs' History of Graphic Design
By Philip B. Meggs, Alston W. Purvis
Discover a world of knowledge through our extensive collection of book summaries.
Philip B. Meggs was a distinguished graphic designer, educator, and author, renowned for his significant contributions to the field of design. As the author of the acclaimed book "Understanding Graphic Design" and co-author of "Meggs' History of Graphic Design," he played a vital role in shaping design education and scholarship. Meggs' writing style is characterized by its clarity and depth, making complex design principles accessible to both students and professionals. His work emphasizes the interplay between historical context and contemporary practice in graphic design.
Alston W. Purvis is an accomplished author known for his engaging narratives and in-depth character development. He is the author of several notable works, including "A Journey Through Shadows" and "The Whispering Pines." Purvis's writing style is characterized by its lyrical prose and keen insights into human emotion, often blending elements of realism with rich, imaginative storytelling. His work has garnered critical acclaim and a dedicated readership, establishing him as a significant voice in contemporary literature.
Key information about the book.
Support local bookstores: BookShop gives a portion of each sale to independent bookshops!
In 'Identity Designed,' David Airey takes readers on a captivating journey through the art and science of branding. This visually stunning book showcases a rich collection of global identities, revealing the strategies behind their creation. Airey delves into the psychological impact of design, urging readers to think deeply about how branding shapes perceptions. With insightful case studies and expert commentary, it sparks curiosity about the essence of identity in modern culture. Perfect for designers and entrepreneurs alike, this book invites you to explore the power of visual storytelling in building a brand.
In 'An Essay on Typography,' Eric Gill explores the art and craft of type design, revealing how typography shapes our perception of written language. Through a blend of philosophical musings and practical insights, Gill argues that type is not just a tool for communication, but an integral aspect of visual culture. He challenges conventional approaches and invites readers to appreciate the aesthetic and ethical implications of typographic choices. This thought-provoking essay raises questions about the role of the designer in society and the impact of typography on our daily lives. Dive into Gill's world to uncover the beauty and power of letters that often goes unnoticed.
Dive into the vibrant world of letterpress printing with Alan Kitching, a master of this timeless craft. 'A-Z of Letterpress' not only showcases stunning visuals but also unfolds the rich history and techniques behind each striking letterform. As Kitching shares personal anecdotes and expert insights, readers are invited to explore the artistic possibilities of this tactile medium. Whether you're a seasoned designer or a curious novice, discover how the beauty of letterpress can transform your creative journey. Uncover the magic of typography and the passion that fuels this unique art form!
In 'A Book Apart: On Web Typography,' Jason Santa Maria unveils the critical art of type on the web, exploring how typefaces can shape user experience. Delve into the interplay between design and readability, and discover how thoughtful typography can enhance digital communication. With practical insights and inspiring examples, Santa Maria challenges conventional wisdom and encourages designers to push the boundaries of creativity. This book is not just a manual; it's an invitation to rethink how we present words online. Whether you're a seasoned designer or a curious newcomer, this exploration of typography will transform your understanding of web aesthetics.
Delve into the fascinating world of typography with 'The Designer's Dictionary of Type' by Sean Adams. This comprehensive guide unravels the intricacies of typefaces, revealing their unique personalities and historical contexts. Each entry offers insights that inspire creativity and enhance design skills, making it an essential reference for both novice and seasoned designers. With stunning visual examples, the book encourages a deeper appreciation for the art and science of type. Discover how the right type can transform your work and captivate your audience!
In 'A Type Primer', John Kane takes readers on a captivating journey through the art and science of typography. This insightful guide demystifies the world of typefaces, exploring their history, function, and the emotions they evoke. With engaging examples and practical tips, Kane empowers designers and novices alike to harness the power of type in their work. The book invites you to see typography not just as a tool, but as a vital aspect of visual communication. Unlock the secrets of effective design and elevate your projects with the knowledge this primer provides!
Dive into the art and science of typography with 'Designing with Type, 5th Edition'. This essential guide unravels the intricacies of typefaces, spacing, and layout, empowering designers to elevate their work. Through a rich blend of practical insights and illustrative examples, Craig and Scala reveal how type influences design perception. Whether you’re a novice or a seasoned professional, this book opens your eyes to the transformative power of typography. Discover how to shape your visual communication and captivate your audience with every word.
In 'The Design of Everyday Things', Don Norman reveals the hidden principles behind effective design that shapes our everyday interactions. He explores the psychological underpinnings of how we perceive and interact with objects, highlighting the importance of usability and user-centered design. Through captivating examples, Norman illustrates how poor design can lead to frustration, while thoughtful design enhances our experience. This book challenges readers to rethink the functionality of everyday items, making them consider the design choices behind the objects they encounter. Ultimately, it invites us to demand better designs that cater to our needs, making the mundane extraordinary.