Profit First

In 'Profit First', Mike Michalowicz challenges the traditional accounting formula of 'Sales - Expenses = Profit' and flips it on its head. He introduces a revolutionary approach where businesses prioritize profit by allocating funds first, ensuring that financial health comes before expenses. This simple yet powerful system empowers entrepreneurs to regain control over their finances, eliminate unnecessary spending, and cultivate a profitable mindset. Through practical strategies and real-life examples, Michalowicz illustrates how anyone can transform their business into a money-making machine. Are you ready to discover the secret to lasting profitability?

By Mike Michalowicz

Published: 2017

Profit FirstBook binding

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