In "Save More Tomorrow," behavioral finance pioneer Richard H. Thaler unveils a revolutionary approach to personal savings that empowers individuals to take control of their financial futures. By integrating the principles of human psychology with smart financial strategies, Thaler proposes a system where employees can commit to saving a portion of their future raises, making saving effortless and automatic. This innovative method not only combats the common barriers to saving but also transforms lifestyles and retirement outcomes. Through captivating anecdotes and research, Thaler illustrates how small behavioral tweaks can lead to monumental financial gains. Dive into this compelling narrative and discover how you can effortlessly boost your savings and secure a more prosperous future!
By Shlomo Benartzi
Published: 2012
"Commit to save a specific percentage of your future salary increases."
One of the world’s top experts in behavioral finance offers innovative strategies for improving 401(k) plans. Half of Americans do not have access to a retirement saving plan at their workplace. Of those who do about a third fail to join. And those who do join tend to save too little and often make unwise investment decisions. In short, the 401(k) world is in crisis, and workers need help. Save More Tomorrow provides that help by focusing on the behavioral challenges that led to this crisis inertia, limited self-control, loss aversion, and myopia—and transforms them into behavioral solutions. These solutions, or tools, are based on cutting edge behavioral finance research and they can dramatically improve outcomes by, for example, helping employees: -Save, even if they aren’t ready to do so now, by using future enrollment. -Save more by showing them images of their future selves. -Save smarter by reshuffling the order of funds on the investment menu. Save More Tomorrow is the first comprehensive application of behavioral finance to improve retirement outcomes. It also makes it easy for plan sponsors and their advisers to apply these behavioral tools using its innovative Behavioral Audit process.
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Shlomo Benartzi is a prominent behavioral economist and professor at the UCLA Anderson School of Management, where he focuses on the intersection of psychology and economic decision-making. He is best known for his work on the importance of saving for retirement and the design of pension plans that encourage better financial behaviors. Benartzi co-founded the retirement savings platform, “Save More Tomorrow,” which has garnered widespread recognition for its innovative approach to helping individuals increase their savings rates. His research has been published in various esteemed journals, and he is a sought-after speaker, sharing insights on how behavioral science can improve financial decision-making. Through his work, Benartzi aims to empower individuals to make smarter financial choices and secure their financial futures.
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View Collection“Commit to save a specific percentage of your future salary increases.”
Save More Tomorrow
By Shlomo Benartzi
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