In 'Sprint', the authors unveil a unique five-day process that helps teams solve tough problems and achieve their goals faster than ever. They share powerful insights from their experiences at Google Ventures, where they’ve guided startups to success through this intense method. Each day of the sprint is meticulously structured, focusing on devising, prototyping, and testing ideas with real users. With practical tips and captivating case studies, this book promises to ignite your creativity and streamline your innovation process. Discover how you can transform your approach to problem-solving and unleash the potential of collaborative teamwork!
By Jake Knapp, John Zeratsky, Braden Kowitz
Published: 2016
"The best way to predict the future is to prototype it."
NEW YORK TIMES BESTSELLER WALL STREET JOURNAL BESTSELLER "Sprint offers a transformative formula for testing ideas that works whether you're at a startup or a large organization. Within five days, you'll move from idea to prototype to decision, saving you and your team countless hours and countless dollars. A must read for entrepreneurs of all stripes." --Eric Ries, author of The Lean Startup From three partners at Google Ventures, a unique five-day process for solving tough problems, proven at more than a hundred companies. Entrepreneurs and leaders face big questions every day: What's the most important place to focus your effort, and how do you start? What will your idea look like in real life? How many meetings and discussions does it take before you can be sure you have the right solution? Now there's a surefire way to answer these important questions: the sprint. Designer Jake Knapp created the five-day process at Google, where sprints were used on everything from Google Search to Google X. He joined Braden Kowitz and John Zeratsky at Google Ventures, and together they have completed more than a hundred sprints with companies in mobile, e-commerce, healthcare, finance, and more. A practical guide to answering critical business questions, Sprint is a book for teams of any size, from small startups to Fortune 100s, from teachers to nonprofits. It's for anyone with a big opportunity, problem, or idea who needs to get answers today.
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“The best way to predict the future is to prototype it.”
Sprint
By Jake Knapp, John Zeratsky, Braden Kowitz
Discover a world of knowledge through our extensive collection of book summaries.
Jake Knapp is a renowned author and designer, best known for his work in the fields of technology and productivity. He is the creator of the Design Sprint, a unique process that helps teams solve problems and innovate rapidly. His notable works include 'Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days', co-authored with John Zeratsky and Braden Kowitz, and 'Make Time: How to Focus on What Matters Every Day', co-written with John Zeratsky. Knapp's writing style is characterized by clarity, practicality, and a hands-on approach, making complex concepts accessible to a broad audience.
John Zeratsky is a bestselling author and designer known for his work in the fields of productivity, behavior change, and design. He co-authored the popular book 'Make Time: How to Focus on What Matters Every Day', which offers practical strategies for reclaiming time and attention in a world filled with distractions. Zeratsky's writing is characterized by its clear, actionable insights and a focus on developing sustainable habits. He is also known for his previous work, 'Sprint: How to Solve Big Problems and Test New Ideas in Just Five Days', co-authored with Jake Knapp and Braden Kowitz, which has been influential in the startup and innovation community. With a background in design and experience at Google Ventures, Zeratsky combines a unique perspective on productivity with a deep understanding of user-centric design.
Braden Kowitz is an accomplished author and writer known for his insightful exploration of technology and human interaction. With a background in design and product management, Kowitz blends his experiences into compelling narratives that often explore themes of innovation and its impact on society. He is the author of notable works such as 'The Art of Instant Feedback' and 'Designing for Diversity,' which have earned critical acclaim for their thoughtful approach to complex subjects. Kowitz's writing style is characterized by clarity and a conversational tone, making challenging ideas accessible to a broad audience.
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