In "The Power of Habit," Charles Duhigg unveils the surprising science behind why we do what we do, revealing that habits shape our lives more than we realize. Through captivating stories and groundbreaking research, he introduces the "habit loop," explaining how cues, routines, and rewards create powerful patterns in our behavior. Duhigg demonstrates how understanding this loop can transform our lives, from personal productivity to corporate success. With practical strategies rooted in psychological insights, he empowers readers to take control of their habits and, in turn, their destinies. Are you ready to unlock the secrets of your own habits and discover the transformative power they hold?
By Charles Duhigg
Published: 2012
"The difference between successful people and really successful people is that really successful people say no to almost everything."
NEW YORK TIMES BESTSELLER • This instant classic explores how we can change our lives by changing our habits. NAMED ONE OF THE BEST BOOKS OF THE YEAR BY The Wall Street Journal • Financial Times In The Power of Habit, award-winning business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. Distilling vast amounts of information into engrossing narratives that take us from the boardrooms of Procter & Gamble to the sidelines of the NFL to the front lines of the civil rights movement, Duhigg presents a whole new understanding of human nature and its potential. At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, being more productive, and achieving success is understanding how habits work. As Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives. With a new Afterword by the author “Sharp, provocative, and useful.”—Jim Collins “Few [books] become essential manuals for business and living. The Power of Habit is an exception. Charles Duhigg not only explains how habits are formed but how to kick bad ones and hang on to the good.”—Financial Times “A flat-out great read.”—David Allen, bestselling author of Getting Things Done: The Art of Stress-Free Productivity “You’ll never look at yourself, your organization, or your world quite the same way.”—Daniel H. Pink, bestselling author of Drive and A Whole New Mind “Entertaining . . . enjoyable . . . fascinating . . . a serious look at the science of habit formation and change.”—The New York Times Book Review
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“The difference between successful people and really successful people is that really successful people say no to almost everything.”
The Power of Habit
By Charles Duhigg
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Charles Duhigg is a bestselling author and journalist known for his work on the science of habits and productivity. He gained widespread recognition with his book "The Power of Habit," which explores how habits work and how they can be changed. Duhigg’s insights have influenced individuals and organizations alike, providing practical strategies for personal and professional transformation. In addition to his writing, he has worked as a reporter for The New York Times, where he contributed to stories that earned a Pulitzer Prize. Duhigg continues to engage audiences with his compelling storytelling and research-driven insights on behavior and innovation.
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