The Innovation Blind Spot
In 'The Innovation Blind Spot,' Ross Baird uncovers the hidden biases that stifle creativity and hinder progress in both startups and established companies. He presents compelling case studies that reveal how overlooked perspectives can lead to groundbreaking innovations. Baird advocates for a more inclusive approach to innovation that embraces diverse voices and ideas. As he navigates the pitfalls of conventional thinking, he invites readers to rethink their strategies and expand their vision. This book challenges you to identify your own blind spots and unlock the true potential of innovation.
By Ross Baird
Published: 2017
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